Seven
clinics,
one funnel.

The challenge

Seven clinics, seven different agencies, seven reports that contradicted each other. Ad spend was bidding against itself in auction. Nobody owned the outcome.

The COO wanted one dashboard, one agency, and one story that made sense to a board.

What we did

• Consolidated seven ad accounts into one MCC with clinic-level reporting.
• Built a single booking flow with dynamic clinic routing based on patient zip code.
• Rebuilt Google Business Profiles for each location — photos, services, Q&A, review cadence.
• Added call tracking with keyword-level attribution to tie phone bookings back to campaign.
• One weekly report. One Monday standup. One source of truth.

The outcome

Leads up, cost down, show-up rate improved because the intake qualification happened upstream. The COO's Monday morning now starts with one dashboard instead of seven email chains.

They've added two more clinics since. We still own the funnel.